What is Intent Data
What is Intent Data
Intent Data for Marketing
Intent Data for Sales
Contextual™ Technographic Data
What is Prospecting™ Intent Data
What is Buyers Journey™ Data
What is Customer Lifecycle™ Intent Data
Why Intent Data
Intent Data Overview
Contact-Level™ Intent Data
Integrations
Differences
Data Strategies
Marketing Data Stack
Data Orchestration
Buyer Intent Strategies
ABM Strategies
Intent Data for Marketing & Sales
How to Use Intent Data
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Flexible Packages
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Ed Marsh
Ed is the CRO of IntentData.io, Inc.
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Recent Posts
Aug 15, 2019
Getting the Conversation - With a Running Start (Part 2)
How does intent data intersect with the challenger sale methodology? Before you ever get to have a challenger sale-type conversation you have to...
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Aug 13, 2019
Best Practices for Incorporating Intent Data into Challenger Sales (Part 1)
TL;DR - The Challenger Sales model works once an AE has a meeting. It’s also effective when it’s incorporated into outbound sales which seek to set...
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Aug 08, 2019
Growth Hacking vs. Buyer Intent Data
Growth Hacking is hip Growth hacking is a process of rapid experimentation across marketing channels and product development to identify the most...
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Aug 07, 2019
Personas, Insight, and Intent Data
This article originally appeared on Medium.com/Intent-Data. About me I drive a 2009 Saab 9.3 sedan Ride my bicycle >2,500 miles/year Work in the...
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Aug 01, 2019
Comparing Contact Level Intent Data with Third-Party Data and Data Appending Services
TL;DR - Intent data is a complex and disorganized market requiring buyers to be informed. One area that’s frequently misunderstood is the nature of...
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Jul 30, 2019
How to Use Buyer Intent Data to Grow Industrial Sales to the Other 99%
The Other 99% Don't worry — this isn't a political post. In this case 99% means the volume of searchers whom you're missing. Here's the simple (and...
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Jul 18, 2019
Demand Generation — Jeopardy Style Using B2B Intent Data
NOTE - This post originally appeared on the Intent Data publication on Medium. You’re familiar with “Jeopardy”, the general knowledge quiz show. In...
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Jul 16, 2019
Behind Third-Party Intent Data - Understand the Source
If you’re using or considering intent data for demand generation or any of the various use cases across the buyer journey, you need to evaluate it...
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Jul 11, 2019
Intent Data Insights from the 2019 B2B Buyers Survey Report
NOTE: This post originally appeared on the Intent Data publication on Medium. Have you downloaded and read DemandGen Report’s 2019 B2B Buyers...
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Jul 11, 2019
Comparing Stand-Alone and Embedded Intent Data
ABM Software's Intent Data Infatuation Like high schoolers pairing up for the prom, account-based marketing (ABM) software vendors have been glomming...
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